OUR COMMITMENTS TO SUSTAINABLE DEVELOPMENT
We make nutritious and delicious food that your cats love, but we don't stop there. Discover our actions to create more sustainable and hopeful future.
The coral reef of our planet is in danger.If nothing is done, this vital ecosystem could disappear forever. But there is hope. We have launched the world's largest coral reef restoration program to preserve and restore the beauty of our oceans.
When you see the MSC blue fish label on a product you can be confident that it is:
From a certified sustainable source - Each MSC certified fishery has been independently assessed on its specific impacts to wild fish populations and the ecosystems they're part of.
Handled with care - All along the supply chain, from ocean to plate, MSC certified fish and seafood is separated from non-certified. It is clearly labelled so it can be traced to a certified sustainable fishery.
Trustworthy - Regular DNA testing has shown that MSC labelled products are correctly labelled. So, you can trust that the fish is what its packaging or menu says it is.
Credible - For over 20 years MSC have worked with scientists, fisheries, seafood producers and brands to develop their standards and promote sustainable fishing. The MSC is recognised by both the United Nations Food and Agriculture Organization and the Global Sustainable Seafood Initiative
WHEN YOU SEE THE SUSTAINABLY SOURCED FISH LABEL ON A PRODUCT YOU CAN BE CONFIDENT THAT IT IS:
From a source with Global Sustainable Seafood Initiative (GSSI) approved certifications
GSSI is a global benchmarking organization focused on seafood sustainability which aligns global efforts and resources to address seafood sustainability challenges.
As the public-private partnership on seafood sustainability with 990+ stakeholders industry-wide, GSSI aligns global efforts and resources to address seafood sustainability challenges. Governed by a Steering Board representing the full seafood value chain, companies, Non-Governmental Organisations, overnments and international organizations -including the UN Food and Agricultural Organisation-, GSSI promotes sector-wide collaboration to drive forward more sustainable seafood for everyone.
Placeholder for the 'Salesforce Datalayer Tag Block' field